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WSU Football Creative

2025 Lead Social Media Intern

Two football players wearing red and black uniforms on the field, with helmets and pads, engaged in a game during daytime. The background shows a stadium with spectators and flags.

Position Overview

  • Manage and update official team accounts across Twitter, Instagram, Facebook, and TikTok.

  • Plan long term social media campaigns leading into the season and create concepts for key games such as Homecoming and the Apple Cup.

  • Live post during game days, fall and spring practices, creating real time content that matches the energy and tone of the moment.

  • Capture iPhone content for immediate updates and authentic engagement with fans.

  • Edit and produce video content including highlight reels, player features, interviews, and practice updates.

  • Write engaging captions and stories to enhance engagement and boost audience interaction.

  • Work remotely to deliver real time content during away games, collaborating with team members across states on quarter updates, photo dumps, and other content that needs to be posted.

Metrics During Position

Instagram - In the last 90 days

Views: 22 Million (+41.6%) Followers Gained: 113,394 (+6.2%) Increased engagement: 487.8K

TikTok - In the last 12 months

Views: 554,873K (+13.24%) Followers Gained: 3,077 (+41.08%) Increased engagement: 41,176 (+55.55%)

Authentic Content

Planning and creating short form content for social media platforms, interviewing players, in game moments, or sweet fan memories. I helped plan, film, or produce a variety of content on and off-season.

Community Engagement & Team Presence

I contribute to content captured at community events where WSU Football connects with fans beyond the field. These experiences highlight the team’s involvement in youth clinics, outreach opportunities, and local appearances that strengthen relationships within the community.

Player Interviews & Personality Driven Content

I contribute to interviewing players and turning those conversations into short form content that highlights personality and relatability.

IN GAME FOOTAGE

IN GAME FOOTAGE

Remote Work

Three football players in uniform walking on the field during a game, wearing helmets with the word "WAZZU" on them.

During away games, I worked remotely to ensure there was real time coverage across our social platforms. I posted quarter updates, score graphics, live photos, and broadcast clips using tools like Clip Pro while communicating with our creative team across states. I managed content on Instagram, X, and Facebook, to connect the game to fans in just minutes.

  • Football players in red jerseys are celebrating on the field at a stadium, with a large digital scoreboard in the background displaying the team's logo, and an overcast sky overhead.

    POST GAME

    INSTAGRAM STORY - Filmed, Edited + Posted

    Capturing a win, showing the pride and joy this team holds is something everyone should get the chance to see.

  • A crowd of people gathered outdoors on a cloudy day, many wearing red and black clothing, at what appears to be a university event or rally, with trees without leaves in the background.

    TRADITIONS

    INSTAGRAM STORY - Filmed, Edited + Posted

    Traditions that run deep can bring someone back to a time they cherish. Being there in person, or being across the world, these traditions can make someone feel at home, just by watching.

  • A nighttime football game at Gesa Field in Washington State University stadium, with players on the field, spectators in the stands, and stadium lights illuminating the scene. Text overlay says, 'PUT SIX ON IT,' and the Instagram handle '@zeveckhaus4' with an angry face emoji and a red heart emoji.

    IN GAME

    INSTAGRAM STORY - Filmed, Edited + Posted

    Bringing live footage of stand out plays, memorable moments, or just showing off our team. Making sure fans get fast and quality updates of the game.

Internship highlights

  • Stepping into a Lead Creative Media Intern role allowed me to take on greater responsibility in real time environments. I helped guide content coverage during practices, games, and events while supporting and collaborating with other interns to keep content consistent and on brand.

    This experience pushed me to make quick decisions, communicate clearly, and lead by example strengthening both my creative direction and ability to perform at a higher level within a Division I athletics program.

  • During Pro Day, I helped capture and document athlete performance in front of NFL scouts, creating content that highlighted players’ skills and elevated their visibility at the professional level. This experience provided insight into the connection between college athletics and the next level.

  • I assisted in covering youth football camps and kid clinics in Spokane, helping showcase the program’s impact beyond the field. These moments focused on community connection, youth involvement, and building the brand of WSU Football through meaningful interactions.

  • I traveled with the team for away games, including coverage at Oregon State Beavers football, gaining experience in on the road content creation. Working in new environments required quick thinking, strong communication, and the ability to deliver content under tight timelines.